YOU AND YOUR HOME
AT HEART

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HOW DOES KEYSTONE TRULY STAND OUT?

HOW DOES KEYSTONE TRULY STAND OUT?

At Keystone, we blend clarity, innovation and expertise to deliver a selling experience that’s as smart as it is seamless. Our Sale Ready Service gets the legal groundwork done from day one, while our data-driven marketing—including presenter-led video tours and precision-targeted social campaigns—puts your property in front of the right buyers fast.

You’ll work with a single, dedicated consultant from start to finish—no handovers, no chasing. Our instruction-to-completion rate of 87%* speaks for itself. We’re calm under pressure, proactive in strategy, and completely focused on your goals. It’s a full-service move built on trust, transparency and attention to detail. This is estate agency done properly.

*From Independent source TwentyEA.

KEYSTONE
VALUATIONS

At Keystone, valuation is about strategy, not guesswork. We provide a guide price and range based on market data, buyer demand and your goals—because no agent can tell you exactly what your home will sell for; the market decides. The right pricing strategy, however, makes all the difference. Our valuations are expert-led and data-informed, giving you clear, confident guidance whether you’re curious, committed or somewhere in between. Choose an instant valuation, book a visit, or instruct us today. Whatever stage you’re at, you’ll receive honest advice and complete clarity.

Don’t like forms? Call us on 01244 836636 and we’ll book it for you.

WHY CHOOSE KEYSTONE?

At Keystone, we go beyond traditional estate services. With deep local market knowledge, a client-first approach, and innovative digital tools, we ensure every step of your property journey is smooth, transparent, and successful. Whether you're buying or selling, Keystone is your ultimate partner for smart property decisions.

Smart. Prepared. Proactive.
That’s the Keystone way.
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Our Proven Selling Process

Align & Prepare - Getting Sale Ready

01 Align & Prepare - Getting Sale Ready

Everything starts with alignment. We take the time to understand your plans, priorities, and ideal outcome through a detailed market appraisal and strategy discussion. As part of our Sale Ready Service, Keystone arranges and orders the required property searches upfront at no cost to you, alongside guiding you on instructing solicitors early and, where appropriate, arranging a pre-market survey. Alongside this, we prepare your home for success with expert presentation advice and professional photography, floor plans, video, and marketing assets — ensuring your property is fully prepared for a confident, well-timed launch.

Heads Up Launch – Creating Early Demand

02 Heads Up Launch – Creating Early Demand

Once you approve your draft listing, your property is quietly launched to our database of registered buyers via Heads Up Property Alerts. These buyers are actively looking and matched to your home based on their exact criteria. This early exposure creates interest before we go live on the major portals, often leading to enquiries and viewings.

Buyer Insight & Pricing Intelligence – Positioning with Confidence

03 Buyer Insight & Pricing Intelligence – Positioning with Confidence

As your property gains attention, we closely monitor buyer behaviour. Our software highlights buyers showing strong interest — including repeat views and time spent on the listing. Your Personal Agent proactively contacts these buyers to gather valuable early feedback. This real-world data helps us fine-tune the asking price and positioning before launching on Rightmove, ensuring your home enters the market competitively and with momentum.

Rightmove Launch & Viewings – Maximum Exposure

04 Rightmove Launch & Viewings – Maximum Exposure

With interest already building, your property is launched on Rightmove and promoted across targeted social media channels. Our dedicated Viewing Specialists handle all viewings, guiding buyers professionally and helping them feel at ease. After each viewing, you’ll receive clear, timely feedback that provides genuine insight into buyer response and helps your Personal Agent keep the strategy under constant review.

Expert Negotiation & Under Offer – Securing the Best Outcome

05 Expert Negotiation & Under Offer – Securing the Best Outcome

When offers are received, your Personal Agent negotiates on your behalf once full proof of funds and any relevant chain checks are complete. Every offer is clearly explained, including the buyer’s position, so you can make informed decisions with confidence. If your Personal Agent is unavailable, another experienced team member will step in seamlessly to keep everything moving.

Sale Agreed & Completion – A Smooth Move, Start to Finish

06 Sale Agreed & Completion – A Smooth Move, Start to Finish

Once a sale is agreed, you’re introduced to our dedicated Sales Progression Team. They manage the transaction through to completion, working closely with solicitors, buyers, and the wider chain to proactively progress the sale. You’ll receive regular updates, clear communication, and steady momentum — ensuring a smooth, well-managed move through to completion day. Your Personal Agent remains available throughout, should you need them at any point.

SALE READY SERVICE ADVANTAGES

Faster, Smoother Completions
Faster, Smoother Completions

The single biggest cause of delay in property transactions is waiting for searches. At Keystone, we remove that obstacle before it even appears. By ordering your property searches the moment you instruct us, all the legal paperwork is completed upfront. The result? Your sale is ready to move the moment a buyer is found — no chasing, no waiting, and far less chance of a fall-through.

Buyer Confidence, Seller Control
Buyer Confidence, Seller Control

Being Sale Ready isn’t just about presentation — it’s about preparation. When buyers see that searches are already in place and the legal groundwork is done, it builds instant trust and confidence. That puts you in a stronger negotiating position, gives you more control over your timeline, and delivers complete peace of mind.

LATEST PROPERTIES

STAY AHEAD WITH OUR
PROPERTY ALERTS

Be the first to know when a property matching your criteria hits the market. Sign up for our tailored alerts and receive real-time updates straight to your inbox - no more missing out on your dream home.

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REGISTER FOR PROPERTY ALERTS

Never miss the perfect opportunity again. With our Heads Up Property Alerts, you’ll be the first to know about properties that match your preferences. Whether you're looking for your dream home or the ideal investment, our system keeps you one step ahead.

CLIENT TESTIMONIALS

We purchased our first house through Keystone, over all our experience is very pleasant. Agency helped us in many ways, friendly staffs. Preferred agency in future.
subramani vk
I bought my house with keystone and they were honestly excellent, friendly, helpful and always keeping in contact with me. Everything was smooth from start to finish and no hitches. Also loved the personal touch on completion with a lovely picture of the house. Would 100% recommend.
Danielle Crompton
I am writing to express my absolute satisfaction with the outstanding service provided. The drone videos, photographs, and detailed property information supplied were truly exceptional and exceeded my expectations. I was particularly impressed with the professional and timely manner in which everything was handled. Beyond the excellent core service, I was absolutely delighted to receive the thoughtful additional touches: a beautifully framed photograph of the property, a bottle of pink prosecco, and a congratulations card from the entire team. These gestures made the experience even more special and truly reflect the care and attention put into client relationships. I could not be happier with the service I received from KeyStone and would wholeheartedly recommend the company to anyone seeking top-tier property services.
Paula Ringeval
As a first time buyer made our experience easy. Pointed us in right direction for our mortgage. Very friendly and helpful when we needed anything. Loved the touches on completion day. The picture of our new home and wine were brilliant.
James Parry
Keystone made the house sale feel so smootly, always keeping me updated and reassured.
Jake Scarlett
Have the best experience with Keystone when we bought our first house. Sophie was exceptional throughout and kept us up today. Thankyou so much to all the team for any help and support we were given!
Eleanor Smith
A huge thank you to the entire team of Keystone for helping myself and my wife from the beginning of our journey to the very end. May Allah bless you all
Abdul Samad
We have recently just moved into our new house with Keystone and we could not recommend them enough. Beth was absolutely amazing from start to finish and she updated us every step of the way. We felt very safe in the hands of Keystone and as a first time buyer they made it a completely stress free process for us. Thank you so much Keystone. Georgia and Todd
Georgia Peters

WHAT OUR CLIENTS SAY ABOUT US

If anybody out there is thinking of selling their home, I strongly, strongly recommend that you use Keystone.

Jack Mittell

For anyone who's considering selling your own property in the Flintshire area, then I'd recommend you look no further than Keystone!

Dan Walker

OUR GUIDES

Your Step-by-Step Roadmap to Purchasing a Home
Your Step-by-Step Roadmap to Purchasing a Home
Making the Move to a Bigger Home – What You Need to Know
Making the Move to a Bigger Home – What You Need to Know
Essential Tips and Advice for First-Time Homebuyers
Essential Tips and Advice for First-Time Homebuyers
A Complete Guide To The Selling Process
A Complete Guide To The Selling Process
Downsizing Guide
Downsizing Guide
Divorce and Separation Guide
Divorce and Separation Guide

EXPLORE OUR KNOWLEDGE HUB FOR ARTICLES, GUIDES, VIDEOS, AND MORE!